Headlong Routlearn more
Let’s be honest: you have to be a little crazy to start a wine brand. Especially launching with a measly 500 litres and just one wine. And did we mention that wine is Viognier of all things? Well, there’s a reason we wanted to share it with you.
To rout, or dive in headlong?
It started with a simple idea. What if we could showcase wines from our favourite winemakers. Not just from the Okanagan, but from around the world.
Barrel by barrel, we select the lots that raise the hair on our arms. They have a verve. An electricity. And, most importantly, they have something to say.
This is Søren.
Our first release is a 2021 Viognier from the Okanagan Valley, carefully sourced from our friend – and talented winemaker – Mike Anderson.
You can find Søren at select retailers across British Columbia, including:
ARC Liquor Kelowna - Guisachan Village
Urban Liquor Store kelowna – Clement